Milan Expo 2015

Course: Accademia Italiana, Florence, Italy- Advertising II

The Task: The Milan Exposition is a world renowned event that showcases the best traditional dishes and foods from 49 different countries. Each student had to create an imaginary event for the 2015 Milan Exposition, along with a full campaign and process book.

Solving the Puzzle: Partnering an existing corporation with the Milan Exposition and successfully promoting an innovative, buzz-worthy event. The corporation had to somehow correlate with the overarching theme of food.

– click images to enlarge –

 


Process Book 2Process Book 3


Process Book4


Process Book FINAL5


Process Book 6


Process Book 7


Process Book 8


Process Book 9


Process Book 10


Process Book FINAL11


 

Brochure Print Instructions


Process Book 12


Process Book 13


 

Milan Expo Tshirt


milan expo logo 1

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s